DO INDIVIDUAL OUTREACH, follow-up, and confirmations.
After sending a big email blast to promote your event and creating a Facebook event, focus on individualized targeted outreach to recruit volunteers.
Use individual emails, texts, calls, and/or Facebook messages to invite people individually if they didn’t respond to the broader outreach efforts.
Always ask people to RSVP using the same link.
Confirm everyone who RSVP’d to your event the day before the event, and again 2-3 hours before the event.
Use emails, texts, calls, and/or Facebook messages until you reach individuals who RSVP’d to confirm that they will be there! Always ask a question to get a solid confirmation: Will you join us? (HINT: “Maybe” doesn’t count as a yes. Try to convert each maybe into a solid YES by conveying the urgency of this moment and why YOU care so much about this movement!)
